ULURU:

Partnering to solve
your talent shortage.

- Empowering people and businesses with technology and talents -

Who We Are

Who We Are

Uluru Co., Ltd. is a leading Japanese company that leverages the power of technology and a vast network of approximately 470,000 crowd workers to address labor shortages, one of the country's social issues. With our BPO (Business Process Outsourcing) services, we streamline corporate operations and create added value. Our crowd-sourcing platform connects businesses with ideal crowd workers, while our CGS (Crowd Generated Service) business develops and delivers innovative SaaS solutions. Through these operations, ULURU is committed to creating a brighter future for people and companies.

Major Services

BPO Business

Our business process outsourcing service handles non-core business processes for our clients, utilizing a diverse range of resources, including domestic and overseas affiliates and crowd workers.

Crowd-Sourcing Business

Our crowdsourcing platform, shufti, connects clients (companies) who want to outsource work with crowd workers who want to work without time or location constraints.

CGS (Crowd Generated Services) Business

Our crowd generated services develop and operate various SaaS products that link crowd workers and IT. The services are the foundation for our business growth and include:

NJSS

A prompt bidding information service for client companies, providing details on projects planned by government agencies and local governments.

NJSS
fondesk

A service that handles the initial phone reception for companies and offices.

fondesk
en-photo

A photo sales management system for kindergartens and nurseries.

えんフォト
OurPhoto

An on-site photography service.

OurPhoto

And more.

What ULURU Means

Our company name is inspired by the world's largest monolith, Uluru (Ayers Rock), located in the heart of Australia. Our CEO, Tomoya Hoshi, was deeply moved by Uluru’s overwhelming presence and mysterious aura during a visit at age 20. This natural wonder sparked his passion to create businesses that inspire people worldwide. Driven by the desire to deliver services that evoke the same sense of wonder, he established "Uluru."

CEO Message

As Japan grapples with a severe labor shortage, we at Uluru have been committed to addressing this social issue. Our aim is to create and utilize new labor forces, drive digital transformation through IT and AI, and develop innovative solutions that challenge conventional thinking.

Guided by our philosophy of being a globally admired and supported company and our vision to alleviate labor shortages and enrich people and companies, we conduct business by leveraging our strengths. We strive to contribute to a sustainable society and help companies attain better corporate values.

Since our IPO on the Tokyo Stock Exchange Mothers Market in 2017, we have pursued growth through strategic investments. In our five-year medium-term management plan, which began in 2019, we set targets for 4.8 billion yen in net sales and 1.5 billion yen in EBITDA, later revising these figures upward. For fiscal year ended March 2024, the final year of the plan, net sales surpassed the revised target of 5.8 billion yen, and EBITDA met the initially planned goal.

This growth was underpinned by our investment in people. We have endeavored to aggressively hire and foster talent to create a vibrant organization. These efforts, aligned with our values and organizational development strategy, facilitated the growth and performance of our employees, allowing the larger number of full-time employees to achieve larger sales.

As we wrap up the current medium-term management plan, we have established "ULURU Sustainable Growth," a strategy for our next phase of growth. This strategy focuses on sustained profit growth through disciplined growth investments in human capital, M&As, and other measures. We envision becoming a company with annual sales exceeding 50 billion yen and eventually exceeding 100 billion yen, with a view of possibly upgrading our listing market segment classification on the Tokyo Stock Exchange in the future.

Under "ULURU Sustainable Growth," we will pursue growth investments to achieve an EBITDA of at least 1 billion yen for fiscal year ending March 2025. From fiscal year 2026 onwards, we will target annual growth rates of 20% or more for both revenue and EBITDA, striving to achieve both investment and profit growth.

We express our sincere gratitude to our shareholders and investors for their continued support. We are committed to achieving sustained sales and profit growth, as well as enhancing shareholder returns, while continuously pursuing growth and development and taking on new challenges. We appreciate your continued support.

Tomoya Hoshi
President and CEO

Directors

Tomoya Hoshi

Tomoya Hoshi

President and CEO

Born in Hokkaido, Japan, in 1976.
Started Uluru operations in the new business department at the company he previously worked with, and the operations became fully independent in 2006 through an MBO (management buyout).
Aiming to solve labor shortages, he has created several businesses utilizing crowd workers.
His hobbies include sports in general. He is a member of more than 10 club activities at Uluru.

Yuhei Okeyama

Yuhei Okeyama

Director and COO

Born in 1980 in Hokkaido, Japan
Founding member and Vice President (current position) of Uluru.
In October 2014, the BPO business was spun off as a newly established company (Uluru BPO Co., Ltd.), and he was appointed its President (current position).
During the listing preparation period (from April 2015 to 2019), he also served as Vice President and CFO of Uluru Co., Ltd.
His hobbies are all things fun.

Executive Officers

Shinsuke Kobayashi

Shinsuke Kobayashi

Executive Officer and Chief Culture Officer
In charge of brand strategy and human resources

Born in 1980 in Hokkaido, Japan
Joined Uluru in 2007.
After working in business operations and recruiting, he has been in charge of branding and culture development.
He loves playing baseball, saunas, and drinking parties.
Outside of the company, he is passionate about career education for junior high and high school students nationwide, utilizing his coaching qualifications.

Yosuke Nagaya

Yosuke Nagaya

Executive Officer, VPoE, CIO, and CRO/CISO
In charge of IT and risk management

Born in Chiba, Japan, in 1978
Joined Uluru in 2008.
After establishing the development department and supervising business operations, he is now in charge of IT and company policies. He focuses on creating a company where people can work efficiently and safely.
He loves "good food and a sauna" where he can refresh himself with his colleagues.

Hirokazu Kondo

Hirokazu Kondo

Executive Officer and In charge of future creation

Born in Hokkaido, Japan, in 1983.
After working in M&A advisory services at financial institutions, he joined Uluru in April 2015 and was responsible for preparing for the company's IPO.
He was appointed Director in June 2018 and is currently in charge of IR, finance, legal, M&A, etc.
His hobbies include watching baseball games, playing table tennis, and attending summer festivals.

Takahiko Watanabe

Takahiko Watanabe

Executive Officer and In charge of Govtech Business

Born in 1984 in Shizuoka Prefecture, Japan
Joined Uluru in 2010.
After serving as the General Manager of the NJSS Business Department and overseeing new business initiatives, he was appointed Director.
Currently, he is in charge of Govtech business, including the NJSS business, and is focused on expanding the services to a larger area.
His hobbies are camping and traveling.

Taketsugu Tanaka

Taketsugu Tanaka

Executive Officer and In charge of Omoide Business

Born in Tokyo, Japan, in 1983.
After graduating from Waseda University, he joined Uluru in 2010. Following his time in the BPO Division, he became the General Manager of the Shufti Division. He currently oversees the Omoide Business Group, which includes services like en-photo and OurPhoto.
His hobbies are watching the NBA (he is a 76ers fan) and reading manga.

Emi Nosaka

Emi Nosaka

Executive Officer and In charge of shufti Business

Born in Hokkaido, Japan, in 1980.
A founding member of Uluru, she has long been involved in the BPO business, overseeing a wide range of projects as a General Manager.
Currently, she holds concurrent posts in the BPO domain, including creating new business for Uluru BPO and heading the Special Sales and Information Value Creation departments for the NJSS business. She also manages the crowdsourcing business as General Manager of the Shufti Division. She is dedicated to creating new businesses that drive divisional growth and maximizing business value in the BPO field.
Her hobbies include exploring new eateries and markets.

Shunta Wakimura

Shunta Wakimura

Executive Officer and In charge of fondesk Business

Born in Tokyo, Japan, in 1983.
After working at an advertising agency, he joined Uluru in January 2011. He has held several positions, including General Manager of the Shufti Division and Head of the Business Strategy Office. In 2019, he took charge of the new business, "fondesk," and has since driven its growth, acquiring over 5,000 paid contracts within five years of its launch.
Since December 2024, he has been focused on launching the sister service, "fondesk IVR."
His hobbies include watching YouTube and camping. He is a father of two.

Yasuaki Uchimaru

Yasuaki Uchimaru

Executive Officer and CFO

Born in Kanagawa, Japan, in 1984.
He graduated from the Faculty of Economics at the University of Tokyo. After working at the Shoko Chukin Bank, Accenture's Strategy Group, and the Regional Economy Vitalization Corporation of Japan (REVIC), he joined Uluru in 2019.
Beginning in 2022, he served as Executive Officer and Co-CFO for Corporate Planning, Finance and Accounting. In this role, he led various business management initiatives to achieve the medium-term management plan ending in March 2024, and formulated the management policies and strategies for the subsequent period.
He was appointed to his current position in 2025. In addition to his ongoing responsibilities for Corporate Planning, Finance and Accounting, he now also oversees Investor Relations (IR).
His personal motto is, "You don't build a pyramid from the top down." His hobby is practicing golf through mental imagery.

Company Profile

Company name
Uluru Co., Ltd.
Established
August 2001
Share capital
1,037,746,000 yen (as of March 31, 2024)
Head office
KDX Harumi Building 9F
3-12-1 Harumi, Chuo-ku, Tokyo 104-0053
Fiscal year end
March
No. of employees
463 (including subsidiaries; as of December 31, 2024)
Line of business
Provision of alternative solutions for labor shortage
  • BPO (Business Process Outsourcing) business
  • Crowd-sourcing business
  • CGS (Crowd Generated Service) business (SaaS)
Subsidiaries
Uluru BPO Co., Ltd.